For Oasis Group Distribution, social responsibility is one of the most important components of the company’s values. Oasis Group Distribution contributes on an ongoing basis to the development and assistance of people who need special attention.
Oasis Group Distribution have provided charitable activities in cooperation with various organizations and foundations since the company was founded. On account of Oasis Group Distribution, more than 10,000 charitable events have been carried out in Kazakhstan. However, at the end of 2019, the idea of creating something more than just a collaboration came up. The Oasis team wanted to create a project within which they could independently provide support to those who need it. Thus, in 2020, the Asyl Zhurek project was born, the development of which is being carried out by the Department of Social Projects to this day.
Since “Asyl Zhurek” in translation from the Kazakh language means “precious heart”, the heart, which consists of a fingerprint, was laid in the basis of the logo. This version of the image of the logo shows that we are all people who are equal to each other. The most important contribution that we can make for each other is to lend a helping hand at the right time. On the left side of the heart is the brand that took the main part in the project.